Thursday, 11 November 2010

Four Quadrant Picture

-  A four quadrant picture is a marketing term used to describe a film targeted to all audience quadrants
-  PG films and PG13 are ideal
-  No over 18 certificate
-  The four quadrant pictures are:

On the downside, many wonder how much effort is placed on credible, engaging story lines as opposed to marketing opportunities in these behemoth cinematic endeavors.

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